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Debate Competition

A very interesting debate was conducted by Literary Club on 19th September, 2013.The Faculty of ISME was the judge for the event. Two teams were debating on the topic “Food Security Bill”. The participants were Aishi, Ranjith and Swati speaking for the motion and Atul, Deepak and Hiral against the motion. It was intensive debate […]

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Alumni Meet – 2013

On 5thOctober, 2013 the Alumni Meet Day was held at our new campus of ISME. We were eagerly waiting to meet our seniors to meet and catch up with their share of knowledge and experience. Around 5:00 pm, the alumni started coming in. The welcome team (Deepak and Neetu) greeted them and at the reception […]

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SEMINAR ON PROJECT MANAGEMENT

On 12th September, 2013, students of ISME attended the seminar on Project Management. The seminar was organized by PMI (Project Management Institute), the world’s largest non-profit association for project management professionals across 185 countries. Its headquarter is in Newton Square, Pennsylvania, U.S.A. PM Primer Program was launched by PMI Bangalore Chapter with the objective of […]

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How much do Attitudes Matter in Marketing? S. Shyam Prasad

Abstract Marketers, often talk about attitudes and attitude formation. Lots of research has gone into understanding attitude formation. Attitudes are more complex than they first appear. The effect of marketing activities in general and marketing communication in particular, depends on the attitude of the audience who are exposed to it. Target audience characteristics would determine […]

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Companies Act 2013 : A push for accountability Prof HS Mishra

Abstract The companies Act 2013 has been recently passed by both the houses of Parliament. Major changes have been incorporated in the act and once implemented will bring more accountability and transparency in Indian business houses. The article will try to cover the salient changes and how it is going to change the business scenario. […]

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Cyprus Financial Crisis – An Overview

Abstract The paper is an overview of the sovereign debt crisis in Cyprus. It also discusses the reason and options available for the Cyprus government to deal with the debt crisis. INTRODUCTION Government debt and reckless banking systems are some the major causes for financial crisis. Recent on the list is – Cyprus, the sovereign […]

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Child Labour: India

Prof HS Mishra Introduction India, the largest democracy in the world, paradoxically bears the scourge of having tens of millions of child labourers  living a life of bondage and slavery.  Use of children as labourers is rampant not only in the agriculture sector but also  in industries such as match box, leather, carpet, saree, stone […]

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