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A Sector that’s All in the Pink of Health

               A Sector that’s All in the Pink of Health KIRAN KUMAR K V Indian healthcare sector is on the go. With a series of IPOs and private equity over the past few years, innovative processes and entry of bigger players, Indian healthcare sector is currently the most adored investment destination by the investing community. […]

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PERFORMANCE OF RECENT INDIAN IPOs

PERFORMANCE OF RECENT INDIAN IPOs Sudindra V R 1.      INTRODUCTION: Initial public offerings (IPO’s) have generated gigantic amount of public interest in the last few decades. Three basic anomalies in Initial public offerings are short term underpricing of IPO’s, issue market and long run performance. It is observed that the issuers offer shares to investors […]

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PERFORMANCE OF RECENT INDIAN IPOs

PERFORMANCE OF RECENT INDIAN IPOs Sudindra V R 1.      INTRODUCTION: Initial public offerings (IPO’s) have generated gigantic amount of public interest in the last few decades. Three basic anomalies in Initial public offerings are short term underpricing of IPO’s, issue market and long run performance. It is observed that the issuers offer shares to investors […]

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Reconsidering Plastics……..

Reconsidering Plastics…….. By Prof. Anju Kumar ISME Introduction: There is a huge wave of urbanization, affecting the whole world. Urbanization as we know is linked to modernization, industrialization and rationalization. Urban development is a logical coherent system constituting social, economic, cultural and physical development of cities.  As a consequence of urbanization, global population has increased […]

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Maggi’s comeback and consumers’ dilemma—an empirical study.

Maggi’s comeback and consumers’ dilemma—an empirical study. On June 5th, 2015 a ban was imposed by FSSAI (Food Safety and Standard Authority of India) on Nestle India’s popular Maggi noodles calling it unsafe and hazardous for consumption and it went off the shelves. After five months, in November 2015, it had made a comeback, initially […]

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Reconsidering Plastics……..

Reconsidering Plastics…….. By Prof. Anju Kumar ISME Introduction: There is a huge wave of urbanization, affecting the whole world. Urbanization as we know is linked to modernization, industrialization and rationalization. Urban development is a logical coherent system constituting social, economic, cultural and physical development of cities.  As a consequence of urbanization, global population has increased […]

Read More

Maggi’s comeback and consumers’ dilemma—an empirical study.

Maggi’s comeback and consumers’ dilemma—an empirical study. On June 5th, 2015 a ban was imposed by FSSAI (Food Safety and Standard Authority of India) on Nestle India’s popular Maggi noodles calling it unsafe and hazardous for consumption and it went off the shelves. After five months, in November 2015, it had made a comeback, initially […]

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Digital Marketing and Its Growing Influence

Digital Marketing and Its Growing Influence Dr. S. Shyam Prasad Introduction Digital marketing seems to have caught the imagination of our young professionals. It is logical because the evolving technologies have a tendency to move away from analog to digital. The ever growing digitalization seems to be the future of business activities. Evidence show that […]

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Digital Marketing and Its Growing Influence

Digital Marketing and Its Growing Influence Dr. S. Shyam Prasad Introduction Digital marketing seems to have caught the imagination of our young professionals. It is logical because the evolving technologies have a tendency to move away from analog to digital. The ever growing digitalization seems to be the future of business activities. Evidence show that […]

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Farewell Day @ ISME

The batch of PGDM 2014-16 were bade adieu with a gala program organised by ISME Social Club on the 26th March 2016. the program was organised with lots of fun activities, that involved every outgoing student and aimed to bring back memories. The program was full of thankings, advisings, celebratings, singings, dancings, playings and feelings. […]

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