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Publication

S.No.Faculty NameArticle TitleYearJournal Details
1Prof. Haritha SA Study Of Factors Influencing Purchase Intention In the Context Of Influencer Marketing2023-24Xplore- ISME Management Journal
2Prof. Stuti AgarwalDetection of Spam Tweets in Twitter2023-24Xplore- ISME Management Journal
3Prof. Pooja NagpalAnalytics-Based Performance Influential Factors Prediction for Sustainable Growth of Organization, Employee Psychological Engagement, Work Satisfaction, Training and Development2023-24Journal of ReAttach Therapy and Journal Diversities
4Prof. Nisha Mary ThomasFinTech credit: uncovering knowledge base, intellectual structure and research front2023-24International Journal of Bank Marketing - Scopus
5Prof. Sindhu Shantha NairEmotional Intelligence and Work-life balance in Start-Ups2023-24OPUS
6Prof. Shampa NandiEffectiveness of 4 A’s in Rural Marketing Mix with Reference to FMCG Products2023-24European Chemical Bulletin- Scopus
7Prof. Ratchana RajendranEmotional Biases and Individual Investors: An Exploratory Study2023-24Journal of Informatics Education and Research
8Prof. Shampa NandiThe Perception of Impacts of Work from Home on Employee well being2023-24The Perception of Impacts of Work from Home on Employee well being Indian Journal of Industrial Relations
9Prof. Ratchana RajendranAre The Investors Biased? An Empirical Study of Financial Market2023-24European Economic Letters
10Prof. Nisha Mary ThomasWhat facilitates and impedes the adoption of sustainability in global value chains? A Grey-DEMATEL analysis2023-24Environment, Development and Sustainability
11Prof. Shurlly TiwariTo analyze the HR practices of high performance work systems in tourism and hospitality industry: A systematic literature review2022-2023Manager - The British Journal of Administrative Management
12Prof. AnnapoornaPerformance analysis of IPO2022-2023Pragati Journal of Indian Economy
13Prof. Rajendra DesaiA product assortment planning Model for fast-fashion products in Multi-Brand retail outlets for effective supply Chain Management2022-2023Journal of Management and Entrepreneurship
14Prof. Sakeerthi SEvolution of Entrepreneurship Constructs Across Eras2022-2023Empirical Economic Letters
15Prof. Shurlly TiwariHigh-Performance Work Systems in Tourism and Hospitality: A systematic literature review and future research agenda2022-2023Journal of Emerging Technologies and Innovative Research
16Prof. HarithaCognitive Dissonance in Online Shopping in an Emerging E-tailing Market2022-2023Transnational Marketing Journal
17Prof. Shampa NandiStudy Of Marketing Strategy Within Private Higher Education Institutions2022-2023Journal of Positive School of Psychology
18Prof. Shampa NandiProspect and Possibilities of 2-G: Green and Guerrilla marketing on Millennials & Gen Z- The new Sustainable Marketing Mantra for Business Excellence2022-2023Empirical Economic Letters
19Prof. AnnapoornaA study on technical analysis of gold, silver and crude oil at Muthoot Securities Ltd2022-2023Gradiva Review Journal
20Prof. Nisha Mary ThomasRole of emerging markets vis-`a-vis frontier markets in improving portfolio diversification benefits2022-2023International Review of Economics and Finance
21Prof. Pooja NagpalIoT Based RFID Attendance Monitoring System of Students using Arduino ESP8266 & Adafruit.io on Defined Area2022-23Cybernetics and Systems
22Prof. Anshu SharmaConsumer adoption study for innovative technology products and services in an emerging economy2022-23International Journal of Innovation Science
23Prof. Kiran KumarAre Indian Markets Efficient? Empirical Testing for Normality of Prices and Abnormality of Returns around Earnings Announcements2021-22Empirical Economics Letters
24Prof. Meena Kumari JThe Mediating Role of International Linkage and Industry Interface in Management Education2021-22Empirical Economics Letters
25Prof. RatchanaINVESTIGATING THE ROLE OF SUPERVISED MACHINE LEARNING (SML) TECHNIQUES AND ITS EFFECTS ON GREEN HUMAN RESOURCE2021-22KOREA REVIEW OF INTERNATIONAL STUDIES
26Prof. Jacob ChandyIndex Returns and Institutional Trading2021-22Shanlax International Journal of Management
27Prof. AnnapoornaA Study on Technical Analysis of Gold, Silver & Crude Oil at Muthoot Securities Ltd2021-22GRADIVA REVIEW JOURNAL, ISSN NO
28Prof. Sakeerthi SConceptual analysis of ‘employee motivation’ across management eras and its association with the nature of incentives in organizations2021-22GRADIVA REVIEW JOURNA
29Prof. Anshu SharmaA Quantitative Study of User Perception of Credibility of Jobs Posted on Online Job Search Portals2021-22Shanlax International Journal of Management
30Prof. SakeerthiTough Spot for MSMES: Indian Scenario on Financial and Manpower Recovery from the Pandemic2021-22Empirical Economics Letters
31Prof. Rajendra DesaiPREDICTION OF SHARE OF VISUAL INVENTORY USING STORE DISPLAY,CHANNEL, AND PRODUCT VARIABLES2021-22International Journal of Management Studies
32Prof. MeenaKumari JCONCEPTUAL MODEL DEPICTING RISK FACTORS INFLUENCING CLOUD DATA SECURITY2021-22International Journal of Research –GRANTHAALAYA
33Prof. Rony G Kurien & Prof. SriramResearch Study on Human Resource Analytics: It's tools, applications, and impact on business performance.2021-22Zenith International Journal of Multidisciplinary Research
34Prof. Shyam Prasad“Impact of OTT media on the society: Insights from path analysis”2021-22Asia-Pacific Journal of Business Administration (Emerald publication).
35Prof. Raja SankaranA Study on Digital Marketing and its Impact on Consumer Purchase Decision2021-22Shanlax International Journal of Management
36Prof. Sudindra V RA Study on Perception and Awareness towards Home Loans Offered by Public and Private Banks2021-22Shanlax International Journal of Management
37Prof. Raja SankaranUnderstanding the Success of Global Non-Profit Organisations2021-22Shanlax International Journal of Management
38Prof. Haritha SFactors Motivating Binge- Watching of TV Series Among College Students2021-22Shanlax International Journal of Management
39Prof. RatchanaThe necessity of machine learning in clinical emergency medicine: a narrative review of the current literature2021-22Materials Today
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